The Clerkenwell Brothers
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Little Moons

Introducing Britain to Japan's favourite dessert, starting with how to say it.
Brand Strategy | Copy Writing | Art Direction | Design | Photography

Little Moons

The Client

A sibling team bringing Japan’s favourite desert to the UK. Their mochi uses ice-cream rather than red bean paste.

The Task: To educate the UK public on a unknown and unusual ice-cream.

The Result: Helped to secure Little Moons as one of the best selling ice creams in Whole Foods. Designed and built UK first pick and mix counter. Overhaul of all social channels adding an additional ten thousand fans. Signed for PR 2018.